Location: ASML's Experience Center, Veldhoven
Decision-making is often done under time pressure and with limited research into possible alternatives. This expert workshop gives you an introduction into the decision quality concept, which was originally developed at Stanford University. This concept has proven to be key for staff at ASML to successfully execute their company's strategy. Prof. Kuno Huisman, Director and Head of Decision Support at ASML, will let you gain hands-on experience of the effective framing of a decision and the generation of alternatives.
The masterclass will help you tackle the complexity of decision-making in a structured way. You will:
The masterclass will start at 09.30 hrs. and end by 16.30 hrs. with a networking drink.
Participation in the masterclass costs € 695,-. The fee includes all course materials and lunch.
To help our alumni engage in lifelong learning Tilburg University alumni will pay a discounted fee of only € 375,- per masterclass.
Participants should ideally have a bachelor's degree and/or an academic background. The masterclass is geared towards participants from both profit and not-profit organizations.
Typical participants are information managers, management, directors, business analysts, strategic advisers, supply chain and/or operations professionals, marketing specialists and finance professionals. Participants do not need to have a specific background.
Professional Learning Masterclasses offer a combination of keynotes, lectures, workshops and discussions led by experts in the field. All sessions are characterized by a mix of theoretical and practical aspects of the subjects discussed.
The language of the masterclass depends on the attending participants. If everyone speaks Dutch, the masterclass will be taught in Dutch. If not, the masterclass will be in English. Sheets and other presentation materials are in English.
Block 1: Introduction participants, ASML and Decision Quality
Block 2: Visit ASML experience center
Block 3: Decision quality 1; framing and alternatives
Block 4: Information and reasoning
|Benodigde taalkennis||Nederlands, Engels|